who-we-are

Who We Are

LDG is a highly responsive design consultancy located in the New York Metro area that specializes in the design of consumer, medical and commercial products.The personal connection throughout our process is what is valued most to our business. We strive to create unexpected product and brand solutions that delight people, solve their most annoying problems and make their lives better. We offer effective brand roadmaps in all facets of product development for every client partner through our “Think Big Ideas, Not Big Budgets” methodology.

our-design-strategy

Brand Strategy

We’re partners beyond design. We support our client’s business objectives through discovering powerful ideas and creating smart design strategies that will grow their business and brands.

Product Design

Our team believes in true collaboration of creativity and ingenuity to define intelligent product solutions that are cost effective, improve market position and enhance corporate value.

User Experience

We connect with the end user by questioning everything and assume nothing. We thrive on creating intuitive, clever, emotional designs that are relevant to that user’s life and problem.

what-we-do

What We Do

Every project has its unique set challenges and every client has specific needs. Our process begins with a highly specialized team that applies extensive experience and abilities to each individual program. We follow a proven development cycle that delivers award winning industrial design, industry leading engineering solutions, advanced brand and business strategies and a First-To Market methodology. We like to roll up our sleeves, collaborate with our clients, and become a vested partner in the success of each project.

capabilities

PRODUCT DESIGN

 Our industrial designers and researchers use various techniques to gather these valuable insights and are highly skilled at generating innovative concepts. Through initial product brainstorming, concept development, and rapid 2D/3D sketching – we target the consumer value, the brand clarity and the manufacturing strategy from the very beginning.

ENGINEERING and PROTOTYPING

At LDG, there’s no disparity between design and engineering, we take great pride in the communication of a concept between the early stages of design through production. Our engineers understand the importance of a product vision and constantly push to elevate it as they move towards production all while saving clients’ money and reducing time to market.

DESIGN STRATEGY

Differentiation is no longer enough. That’s why the goal of any design strategy should be to establish market leadership through innovation. LDG can help you define what your product brand should stand for over time — and determine what it’s going to take to get there.

ASIAN CONNECTION

Unique to our full product development service is our Asian Connection which provides proven strategic support for clients that are either looking to manufacture or import products from Asia. We offer an embedded staff of qualified personnel that are able to manage every aspect of your production details.

testimonials
  • The design and marketing expertise of LDG have been invaluable in our recent branding efforts. They expertly integrated our designs and products into the design language for a new national brand license.

    Director of Product Development - Budge Industries
  • The LDG team responded professionally to all challenges and opportunities and with their help we quickly grew to become a major supplier in our category

    President -TronPro International
  • We’ve had the pleasure to work with LDG over the last several years on a range of programs, from electro-mechanical medical devices to automotive accessories. They are a creative, responsive and reliable group.

    Director of Business Dev. - Altuit Design
our-work

Our Work

We believe our work speaks for itself. Browse our most recent projects below.

Minit Charger
Dynamic Systems Inc.
TronPro BBQ Grill
Creative
INrange
TronPro BBQ Grill
Genius Mouse

 

connect

We Moved!

We are very excited to announce our new office at Bell Works in Holmdel, NJ. Once the home of Bell Labs, the iconic epicenter of discovery and innovation that formed the very foundation of our modern lives. We look forward to continuing to support our clients and excited to build new relationships by following this same ideology of creativity and innovation.